H-E-R Helmet Thurs INFO
to The HER Helmet Thursdays Project
10-50% discounts on Thursdays for males and females who bike!
This is the H-E-R Helmet Thurs INFO /Quick Links page, a portal to:
Goals, Overview, History, including media intros
PARTICIPATE: For Businesses and Organizations (details for business owners/organization directors)
- For bicyclists/people who bike; includes “How to invite additional businesses and organizations to participate“
- For anyone who wants to support this long-term ecology-economy sustainability project
Charter Participants (an alphabetical list of the early leaders—those who joined in the first year)
Learn more about HER Helmet Thursdays participants (specialties and other stories)
Summary of the Project
H-E-R is an acronym for Hotels, Educational and Entertainment spots, and Restaurants. Related places participate too. HER also refers to Mother Earth, who benefits from more people biking!
2-minute audio intro
“What’s up with the bike helmet buzz?” KUSP, 4/14/10
How did the project get started?
Read “Wheel the Earth,” Monterey County Weekly, 4/22/10.
“Project Economy: Bicycling Monterey,” from KSBW, 1/10/10.
The project reached its 5th Anniversary Thanksgiving week 2014.
Contribute or volunteer
The HER Helmet Thursdays project, launched November 2009, continues to be provided as a public service. There is still no fee charged to participating businesses and organizations, nor to people who bike.
Questions? Contact Mari.